Special Report

On Sept 17th, 1998, Buick announced that they will be discontinuing production of the Riviera effective Nov. 25th, 1998, several months into the 99 year production. They will end the production with a limited-edition (200)1999 Riviera Silver Arrow. The name Silver Arrow was the name used for three Riviera concept cars built in the 60's and early seventies.Buick feels that the name Riviera is an "great name for a very expressive automobile" according to Robert Coletta, Buick's General Manager. Mr Coletta said "obviously I can't discuss future products, but I'd like to say this is just an interruption. I'm sure the next generation of Riviera would be a very expressive car, but probably not a full sized Coupe"

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